Saturday, 15 October 2011

Maternity Costumes

There is little doubt that maternity clothing has evolved greatly in the last ten years, there are a variety of factors which have contributed to this development - some of which will be highlighted in this article. However, it can't be denied that there is still a definite stigma which still exists around maternity clothes, particularly from newly pregnant mothers-to-be.
The Generation Gap
This fear is completely understandable if we take into account what it is primarily based upon - memories of our parents and grandparents. We are sure that like us you remember your mother, pregnant with a younger sibling, being forced to wear some truly unflattering maternity clothing. Maternity 'fashions' of the 1970s and early 1980s were practically non-existent, you merely bought some bigger clothes. We have some very strong memories of dungarees and bland ponchos, looking at old photos of our parents during this time illicit a huge wave of sympathy - the main word that comes to mind is 'frumpy'. Things get even stranger when we see what our grandparents had to deal with when pregnant - they almost look like they've been squeezed into larger gents tweed suits. Thankfully things have evolved somewhat from these dark old days.





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